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What is Competitive Intelligence?
12 August 2008, West Midlands
Most people intuitively realise that competitive intelligence is important, without actually knowing what it is. AIM Strategic will explain how competitive intelligence differs from business intelligence and knowledge management – and why ignoring it hurts the bottom line.
The presentation will provide a practical roadmap for turning raw information into intelligence: what it is, why you should do it, finding information, organising it, storing and updating it, sharing it and applying it.
For more information and to book, click here.
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